Category: eCommerce

Your website’s homepage is the entry point for existing and potential customers as well as for stakeholders and investors interested in your business. In eCommerce, first impressions are savagely important, which is why your homepage—or any other landing page for that matter—should be impeccable in all aspects. Read More

Here’s a newbie-friendly guide for ones who’re just getting started with SEO for their eCommerce stores and want to attract free traffic from Google ultimately getting more conversions and much higher bottom line than before. Read More

All eCommerce businesses experience lows at some point in their tenure. Sometimes, you might know when a low point is coming. You might even be able to pinpoint the source – holidays, seasonality, etc. Sometimes, it might be completely unexpected. Before you start freaking out and shutting down shop, take a step back. You don’t have to think of a lull in sales as necessarily a bad thing. Instead, think of it as an opportunity for growth. With some creativity and strategic planning, you can turn this low around. Here are 7 suggestions to bring your sales figures back up. Read More

Lots of people around the world love going out shopping to their favorite stores. After all, it’s a great way to pass some time and hang out with friends. But it can also be a nightmare, especially during peak times and holidays.

There can be large crowds, lots of queueing and carrying heavy bags. It is not everyone’s idea of fun. Today, many more people are turning to online shopping and this trend is growing faster than ever before. Three times faster than offline retail, in fact, states the research of Shopping FM. Read More

Recently, Forbes reported that B2B eCommerce sales in the United States (as predicted) would top about $1.1 trillion and it should account for as much as 12.1% of B2B sales in the United States by the year 2020. This is approximately four times the current size of the B2C eCommerce market. Read More