8 Rules To Follow In Website Design To Increase Conversion

8 Rules To Follow In Website Design To Increase Conversion

The first impression is the last impression. Whenever a user visits a website, the first thing he/she notices is the website’s design. A company’s credibility depends on a website’s design since it forms a company’s impression in the users’ mind. In fact, 94% impressions are based explicitly on a site’s design. This makes it extremely important to follow the best website design practices which can directly impact conversions. You not only require a beautifully designed website but also a site that can convert visitors into leads. Read More

Four Effective Ways to Create a Strong Brand Identity

Four Effective Ways to Create a Strong Brand Identity

Many businesses nowadays develop a brand to help them stand out on the market. But, not every branding strategy works out in the end. The main reason is that there’s plenty more to a brand than designing a logo. Branding is a way to elevate one’s business and establish personal, as well as the long-lasting relationship with customers, which fosters loyalty and engagement. Consumers loyal to a brand won’t abandon it even if someone else’s brand has better offers. Read More