Best Facebook Automation Tools For Your Brand – Updated

Do you want to automate your Facebook posts? Are you thinking of a solution to your Facebook posts when you are ways from the internet connection or want to enjoy a vacation? 

Facebook Social Toolkit is the solution here. There are a bunch of free or low-cost Facebook tools available for your Facebook posts. Before we dive into the main topic, there is something that you need to know about these Facebook automation tools. 

These tools are only for business accounts and can not be used for personal accounts. In some specific instances, for group posts, if there is only one admin and moderator, then those pages also can use these tools. 

Best Facebook Automation Tools For Your Brand

Here is the list of some best Facebook automation tools that you can use for your brands or businesses. 

Facebook’s Integrated Scheduler

For Facebook Business Pages, Facebook provides its own integrated scheduler. From your business page, you need to go to Publishing tools for this scheduler. 

If you are willing to create a post, click on the +Create option that is located on the top right corner of the page. To your business page, you will be able to write a post immediately or also for future dates. 


  • This tool is fully integrated into Facebook and does not cost anything to use.
  • It does not have any limitations of posts. So, you can create as many posts as you want to.
  • Apart from sharing posts immediately, this tool also can help you to schedule a post for a future date or a previous date. 
  • Directly from the Published posts Dashboard, you will be able to see the clicks and reach of each post. 


  • Every post has to be scheduled by itself for a single day and time.
  • Via a spreadsheet, it does not allow any bulk posts.
  • As a result of the number of clicks that are involved, scheduling a post might seem tedious. 


WoopSocial offers both free and paid services to schedule your Facebook posts. The best thing is that the free version is also featured fully and lets you schedule as many posts as you want to. 

If you want to analyze which posts are doing best, you can try the paid version by paying an amount of $10 monthly. 


  • You can schedule posts really close with a gap of five minutes. You also need to note that Facebook may flag posts as spam if they are posted within the duration of fewer than eight minutes.
  • This tool is really easy to understand and use. 
  • With the help of WoopSocial’s manual scheduler, you can schedule as many posts as you want to.
  • Compared to any other automation manual schedulers, WoopSocial is relatively fast.
  • You also can add images to the posts you have scheduled.
  • The support team of this automation tool is extremely responsive to any of your inquiries when you contact Facebook. 
  • Every free account is also offered 10 days of free analytics tracking. 
  • Apart from Facebook, if you want to schedule posts on Twitter, this tool will also assist you there. 


  • Via a spreadsheet, it does not allow any bulk posts.
  • In case you are planning many posts for a single day, this tool might seem a bit tedious.
  • Though WoopSocial offers Instagram integration, the process of integrating Instagram with WoopSocial is really tedious.
  • It does not send any emails for failed schedule posts. 


When it is all about automating social media feeds, Hootsuite is a popular name in this sector. Along with Facebook, this tool also allows you to schedule posts on Instagram, Pinterest, Twitter, and many other social media platforms. 

With the free plan, you can schedule a maximum of 30 posts at a time for your business account. Just after one post is sent to any social media site, you can schedule the next post immediately. 


  • The paid service starts at $45 monthly, and for a yearly subscription, it costs $29.99.
  • With paid plans, you can schedule unlimited posts. Thus, it is very much helpful for social media marketing
  • In order to expand its features, you also can integrate HootSuite with third-party tools.
  • With their paid plans, you can schedule bulk posts via a spreadsheet. 
  • Without visiting Facebook, you can manage your social media feeds with the help of HootSuite’s streams feature. 


  • At a time, you only can schedule 350 posts of bulk scheduling.
  • The analytics offered by Hootsuite are unreliable and also break often.
  • For unlimited bulk schedule posts, it does not have any paid plans.
  • If we compare the failure rate of scheduled posts with other social media automation tools, HootSuite has a high failure rate.
  • The manual scheduler is not only extremely slow but also more tedious than any other scheduler. 
  • In case you want to schedule many posts, the free version is minimal.  

Some Other Options

Apart from the top 3 best Facebook Automation tools for your business account, there are a lot more options. Here are some of them.

  • Eclincher
  • SocialBu
  • AdEspresso
  • Chatfuel
  • Mentionlytics
  • BrandFort
  • Magento
  • SaveMyLeads

All these are also equipped with the best and necessary features that you will need for scheduling social media posts. And each tool has its own advantages and disadvantages. 


Though the suggestions are given above, it is important to consider your individual requirements when you are going to select one tool as per your posts requirements and social media accounts. You need to select the best one for you. And in addition to that, do not forget to consider your budget with the plan that the tools are providing. 

Jais Frank is a freelance content writer and enthusiastic blogger. He is the co-founder of Essay Writing Guides. He contributes to many authority blogs such as The Parents Magazine, Tour and Travel Blog and Okey Magazine, Finance Team, SB News Room, Dream Land Estate, Emblem Wealth, Dream and Travel.

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