Those people who are associated with email marketing have at some point or time envied reach and even the followers of social media based marketing. This form of service is rather natural mainly when marketers believe that email is no more. However, this thought is far from the truth as some surveys have clearly indicated that there are over 2.760 billion of email users working worldwide. It might include the consumers and businesses both, where the numbers are still on the rising side.
There are some facts where it has been stated that social media and email media platforms are two major sides of a single coin. Both are known to have their own values, but combining them together can easily do magical stuff.
Learning about Instagram and the best help:
There are so many social networking platforms available these days and one such has to be the Instagram as major source to cover over here. With more than 1 billion Instagram users on a monthly scale, and over 300 M active daily users, it happens to be one of the major social platforms you could have ever asked for. People are trying hard to grow Instagram followers as that might help in addressing the right results for now.
- If you are actually willing to get along with the best response and enjoy marketing at its best level, try to combine this Instagram with email right away.
- It is a great way to fuel up your sales by just blending IG account into e mail list. The steps are not that difficult to follow and you have experts to help you on that for sure.
How to mix Instagram for the email list based growth:
As it has been mentioned more than once, IG is an extremely powerful and attractive form of social platform. Thanks to its high end growing popularity, email marketers are now working out on ways to cash in and yield better results through the area of IG marketing. It might sound a bit more fascinating that what you have anticipated. So, let’s not waste any time more and learn how it might function properly.
- At around roughly, half of businesses out there are not quite aware of the ways to profit through IG. People might have tried a lot but in vain. For those people who are still confused on how to deal with it, checking out he IG sales funnel might help them in big ways possible.
- The main aim over here or the basic process is to procure potential leads through the notion of IG marketing and then trying to nurture the same leads towards sales.
- Right now, brands have become quite active on the IG as it helps in increasing the current brand visibility. However, it might further help in procuring great leads, resulting in the art of increased sales now.
The answer behind the question how:
There are multiple ways you can use IG for growing the current email list you are dealing with. The first way to cover is by optimizing the IG profile for procuring email based sign ups.
- The earlier step to consider is mainly to optimize IG email marketing based flow, which will add that bulletproof form of sign up session to the IG bio in space allowed for the URL. These forms can often help in collecting quality leads for the said brand.
- There are multiple email marketing services, designed to help in building some of the customized sign-up forms for integrating on various platforms. Some of those examples are Campaign Monitor, ConvertKit, Constant contact, MailChimp and so much more.
- It is always your sole duty to be sure that the selected forms comprise of slots for capturing information, which again help in learning more about the IG leads. Look for the in-depth lead based study, which will help in understanding some of the major information like the buying pattern and behavior.
- There are certain times when you need to provide incentives for enticing potential customers to just fill in right in the form. Remember that the incentives are something that the customers might want or someone is willing to offer the same. Some of the options, which can work really well in this regard are promo codes, free downloads, contests, discounts and even the product samples.
Time to nurture the leads:
Well, relevancy in content is always important if you are willing to nurture the leads. Once the leads have been captured, it is time to understand and learn more about the preferences. What are the pages that you care to follow? Understand the interest levels over here and the customers’ online purchasing habits. People are expecting something from the brand and you must know that too, before you can create one content.
- Always be sure to research every possible aspect of the new customers, on the said procedure. Make sure to pay attention to some of the things like interests, gender, recent purchases, location, some of the buying history and even patterns, before pushing them gently towards the sale.
- Even though the main concern over here is to enrich the sale, always remember to give leads a promising experience along way. A proper or good experience will help in keeping the customers engaged and happy and also attract some of the potential leads to brand.
Remember to build email lists for driving sales forward:
After the sign up seems to have increased, you can always start sending some deals and offers to the inboxes of the customers. As they have subscribed to emails through IG, they might be expecting interactive and some interesting contents. So, remember to check the value, keep them well engaged and understand the relevancy of it all.
It is always important for you to make the profit boosting flow an easy and simple one. For that, you have to send newsletters and even emails to subscribers, which might lead to conversions.
Author bio: Karen is a Business Tech Analyst. She is very responsible towards her job. She loves to share her knowledge and experience with her friends and colleagues